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Brand Name Development
What makes a winning brand name?
A name that requires no introduction, no explanation and very little advertising to give it clout.
A great brand name is one of the most powerful forces in branding, marketing and advertising. It is at once the story about what makes you different from your competitors and the emotional tug that connects you with your audience—all in one or a few words.
A brand name that wields that much power can only come through a powerful positioning strategy—one that keys in on the kind of appeal that can touch the hearts and minds of your market in a way the world may have never seen. A great brand name can do this and own the talk of an industry. As you can see, there’s quite bit in a brand name.
Brand names have so much riding on them—way too much to leave to already overworked brains of a few employees, tossing around ideas at lunch or entering a contest, as many companies like to approach naming. Those people simply don’t have enough time to take into account the many things that must be considered when developing a brand name, such as: comprehension, memorability, ease of pronunciation, negative and positive associations, competitors, trademarks and domain name possibilities. These are just a few reasons smart companies that need a brand name turn to naming professionals, like Brand Identity Guru Inc., for guidance.
Marketing Collateral
Marketing collateral might include brochures, data sheets that provide an overview of the features of a product or service (often a technical overview), and white papers that are articles, usually of a technical nature, that showcase an organization's products or services and shows why those products or services are useful to the industry the business serves.
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Social Media Consultant
Social media is still relatively new in the business world, as is this position. Social media is media designed to be disseminated through social interaction, created using highly accessible and scalable publishing techniques. Social media uses Internet and web-based technologies to transform broadcast media monologues (one to many) into social media dialogues (many to many). It supports the democratization of knowledge and information, transforming people from content consumers into content producers. In some companies, a social media consultant is a busy, high-level job. In others, it's a part-time gig suited for an intern.
What you can be certain of is the need to find new ways to engage customers online. We can help you get that fresh start into the Social Media world. We can get you started with accounts on Twitter, Facebook, MySpace and any other social media site that pops up. Whatever the case, we'll show you how to keep the content fresh, monitor user feedback and create a persona for the company -- all through the click of a mouse.
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Copywriting Services including web copy, ads, sales letters, ebooks, and newsletters
The copy on your website can make or break your business. Stale or unappealing content will drive away your existing visitors and won’t attract new ones. Our professional copywriting services allow you to have talented copywriters at your fingertips without the overhead costs of full-time employees. Our team of skilled, experienced copywriters can create content that showcases your products or services using our proven techniques to help you increase sales.
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Public Relations
Public relations (PR) is the practice of managing the flow of information between an organization and its publics.[1] Public relations gains an organization or individual exposure to their audiences using topics of public interest and news items that do not require direct payment.[2] Because public relations places exposure in credible third-party outlets, it offers a third-party legitimacy that advertising does not have.[2] Common activities include speaking at conferences, working with the press, and employee communication.
PR can be used to build rapport with employees, customers, investors, voters, or the general public.[2] Almost any organization that has a stake in how it is portrayed in the public arena employs some level of public relations. A number of specialties exist within the field of public relations, such as Analyst Relations, Media Relations, Investor Relations or Labor Relations.
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Technical Writing
Technical writing, a form of technical communication, is a style of formal writing and is used in fields as diverse as computer hardware and software, chemistry, the aerospace industry, robotics, finance, consumer electronics, and biotechnology. Technical writers explain technology and related ideas to technical and nontechnical audiences. This could mean, for example, telling a programmer how to use a software library or telling a consumer how to operate a television remote control.
Technical writers gather information from existing documentation and from subject matter experts. A subject matter expert (SME) is any expert on the topic that the writer is working on. Technical writers are often not SMEs themselves (unless they are writing about creating good technical documentation). Workers at many levels, and in many different fields, have a role in producing technical communications. A good technical writer needs strong language and teaching skills and must understand the many conventions of modern technical communications.
Technical writing teams or departments are often referred to as Information Development, User Assistance, Technical Documentation, or Technical Publications. Technical writers themselves may be called API Writers, information developers, documentation specialists, documentation engineers, or technical content developers. Advanced technical writers often move into specialized areas such as API writing, information architecture or documentation management.
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Website Audits and Usability Recommendations
We works closely with your web development team on improving your web sites to be more "user-friendly" for better sales conversion.
Our team works closely with your web development team, providing them with customer-centric, research-based analysis. This service is appropriate for improving websites, pay-per-click landing pages, blogs, online newsletters and even email campaigns.
- Design, audit, analysis and recommendations based on target audience preferences covering overall tone, colors, images, legibility, content organization, content clarity and branding
- A/B split testing for website home pages and pay-per-click landing pages analysis for improved conversion rates
- Review of administrative issues like standards compliance, security, analytics coding, privacy policies, subscribe/unsubscribe processes and checkout procedures
- Customer support analysis including recommendations on click-to-chat, data collection, forms, registration, session id
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Website Design
At 3MCS, we'll work closely with you to come up with the web presence that you desire. We know websites need to be about YOU, and no one knows your business better than you. Every company has a need and value, we'll take the time to find the professional design that fits your company.
From promising start-ups to well established companies looking for a fresh approach, we have the ability to create that unique result that says, “Look at US!”
We will always do everything in our power to ensure customer satisfaction and we're here to create the results that you expect. What can we do for you today that will push your company over the top?
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The Internet
- Getting Started (Selecting an Independent service provider, browsing, Email, setting up your own WebPages, etc.)
- Virus Protection
- Internet browsers
- Setting up your own Net Watcher
- Searching
- Sending E-mail
- Setting up Multiple E-mail Accounts
- Using News Groups
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Graphic Design
Our Portfolio shows the strength of innovative thinking, tempered with the consistency of artistic and graphic truths. Whether your needs are Internet, Printing or Advertising... 3MCS Custom graphics brings years of experience to your court.
- Custom Logos & Designs
- Brochures
- Digital Manipulation
- Photo Editing
- Business Card Design
- Electronic Presentation
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Consultation
- Workstation, Server, Networking Requirements
- Software - Automate and simplify
- The Internet - Will it work for my business?
- Ideally, what would you like to accomplish?
- What is the impact you seek on your network?
- What is the impact you seek on your web server?
- The Internet - Will it work for my business?
- How critical is reliability and availability to you?
- What is the impact if you can't access your system for an hour or a week?
- What is the impact if your computer data is lost forever?
- How sensitive is the privacy of information in your computers?
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Networking
- Network Security & Maintenance
- Network Analysis & Troubleshooting
- Network Management
- Network Performance Analysis
- Data Network Design
- Firewall Implementation
Also:
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Hardware and Software
- Installations and Upgrades
- Troubleshooting and Conflict Resolution
- 1-year parts and labor warranty
- Top Name Brand Product replacements
- Hard drive partitioning and operating system installation
- Installation of motherboard, sound card, video card, DVD decoder card, modem, network card, memory chips, Zip disk drive, floppy disk drive, DVD ROM, CD ROM, etc.
- Printer, scanner, and digital camera installation and troubleshooting
Products from the Top Major Manufactures
*Check our prices before spending your hard earned money at a department store or
high priced computer specialty shop!*
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Security
Computer security is the process of preventing and detecting unauthorized use of your computer. Prevention measures help you to stop unauthorized users (also known as "intruders") from accessing any part of your computer system. Detection helps you to determine whether or not someone attempted to break into your system, if they were successful, and what they may have done.
Why should I care about computer security?
We use computers for everything from banking and investing to shopping and communicating with others through email or chat programs. Although you may not consider your communications "top secret," you probably do not want strangers reading your email, using your computer to attack other systems, sending forged email from your computer, or examining personal information stored on your computer (such as financial statements).
See more reasons why security is critical...
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Training
- Word, Excel, Power Point, Outlook and Publisher
- Customizing your Desktop
- Download any Updates
- Installing new Hardware
- Installing new Software
- Operating Microsoft Paint
- Using Word Pad
- Customizing your Mouse
- Creating Shortcuts
And much more . . . .
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Contact 3MCS today to setup an appointment.
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